Brand Identity

Founded upon the belief in designer’s unrivaled ability to create impact, communicate and most importantly make people smile. International feel good project Positive Posters aims to raise awareness for global / local issues through an annual poster design competition.

From its inception Motherbird has working closely with Positive Posters to develop all branding and collateral. As a mark the rabbit represents the rapid spreading of an idea. Like the animal, the Positive Posters rabbit pops up unexpectedly in public places. Motherbird believes strongly in fostering a dialogue between design and the greater community. A true love project.

Brand Identity
Creative Direction
Illustration
Website Design